EduWOW!
in Language Travel Magazine (December, 2005)
"EduWow's new approach to marketing
 A new agency in Russia, trading as EduWow,
was launched earlier this year offering not only agency services but also
marketing assistance, providing services of all kinds for language schools
and institutions keen to succeed in the Russian marketplace.
EduWow, which was set up by Vasily Tyukhin, co-owner
of Oxbridge agency in Russia, will offer services such as translation,
mailing and printing. It also offers to find reliable agents in more remote
areas for institutions, if required, and undertake the introduction and
negotiations necessary for further collaboration and partnership.
Most interesting, however, is the venture that EduWow has set
up with bookstores in Moscow, St Petersburg and Novosibirsk to sell its
school catalogue to bookshop clients, as well as distribute it free from
the local agency office. The 160-page catalogue is being sold for between
35 and 55 roubles (US$1 to US$2).
Tyukhin explained that the catalogue, which contains general information
on education abroad, is supplied to a wholesale trader who then selects
the bookstores to stock it. “In St Petersburg, it is being sold
in university bookstores, business press bookstores and in some shops
downtown,” he said. "
Language
Travel Magazine, December 2005
WEB
March 2005
Quality English domain in Runet
www.quality-english.ru
January 2005
EduWOW! [education_worldwide] web portal launched
www.eduwow.ru
December
2004
Notre-Dame College localized
Russian-language website launched
www.notredamecoll.ru
SEC Toronto localized Russian-language
website launched
www.sectoronto.eduwow.ru
November 2004
The Leeds School of English localized Russian-language
website launched
www.leedsenglish.ru
October
2004
The Lake School of English localized Russian-language
website launched
EXHIBITIONS
The European Roadshow
Boarding School Fair, St. Petersburg
November 8, 2005
Shuvalovsky Palace |
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On November
8, 2005 the 3nd international Boarding
School Fair took
place in St. Petersburg within the framework
of annual European Roadshow (Warsaw--St.Petersburg-Budapest-Prague).
The Exhibition was organized by Global
Education Services, Inc. (USA) and EduWOW!
Marketing company, St. Petersburg.
11 schools from the UK, USa ad India participated in the exhibition, establishing
contacts with local educational agencies and potential clients.
List of participants
2005
Photo
gallery 2004
List of participants
2004
Leisure Without
Borders. Winter
Tourist Trade Exhibition
November 5-7, 2004
St.Petersburg
 Biannual
trade exhibition "Leisure Without
Borders" takes place twice a year,
each spring and autumn, anticipating summer and winter tourist seasons.
The exhibition "Leisure
Without Borders.Winter -2004"was held
at its usual venue, "Mikhailovsky Manege" Exhibition Center
in the heart of St. Petersburg, just off Nevsky prospect. The event attracted
about 6 500
visitors looking not only for tourist offers but also for educational
tours in autumn and winter both for juniors and adults.
The 9th International
Exhibition “Foreign Languages PLUS”
September 18-19, 2004,
St. Petersburg
“Foreign
Languages PLUS” is the only specialized exhibition in Russia
dedicated to foreign languages study. The fair is held biannually, in
winter and in autumn, embracing Moscow and St. Petersburg. According to
polls the 10th International Exhibition “Foreign Languages PLUS”
in St. Petersburg attracted 4500 visitors interested in studying foreign
languages locally and abroad.
Exhibition participants (language schools, higher educational establishments,
international educational centres etc.) have an opportunity to make short
presentations during the two days of the Fair or sponsor the lottery for
the visitors.
The exhibition advertising campaign includes direct mail to specialized
schools, institutes, universities, bookstores; Internet promotion supported
by Rambler; advertisements in specialized magazines and catalogues.
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